With over a third (36 per cent) of workers concerned about the impact of technological changes and what this might mean for them, Virgin Media O2 Business has launched a landmark study on the future of work.

The pandemic accelerated remote and hybrid work, mostly benefitting desk-based workers. Meanwhile, deskless workers like teachers, nurses and engineers saw limited long-term change despite many organisations comprising both types of workers. Virgin Media O2 Business polled 2,000 UK workers across sectors and found that over a quarter (27 per cent) of deskless workers feel they can’t keep up with the pace of technological change and believe this should be addressed. This rises to 41 per cent for deskless transport/storage workers, while almost one in three (31 per cent) deskless workers feel concerned by the loss of control in their roles to automation and AI. These apprehensions highlight the importance for businesses to ensure conversations about the future involve both desk-based and deskless workers.

The research reveals many workers struggle to picture the future of their industries and roles. Half of respondents aged under 50 do not know what job they will be doing in 20 years based on how quickly their industry is changing, rising to two-thirds (66 per cent) for deskless retail workers and almost two-thirds (63 per cent) for transport/storage workers. Over half (53 per cent) of deskless workers feel that senior management could help enhance communication by providing clearer explanations on significant technology shifts. This rises to 59 per cent for manufacturing deskless workers and 57 per cent for retail deskless workers.

However, many workers remain optimistic about the role of emerging technology in the future of work. Nearly half (46 per cent) of deskless workers agree that technology will play a key role in the future of work, over a third (36 per cent) are excited by the possibilities, and 32 per cent believe they would be more productive if their company adopted more emerging technologies. Over half (56 per cent) of deskless workers think employees who improve their knowledge of emerging technologies will gain a significant advantage over their peers in the job market, while a third (33 per cent) believe emerging technologies could offer them a better work-life balance.

As organisations look to embrace the Future of Work, there is a clear role for telecoms operators to play in supporting desk-based and deskless workers. From farmers in remote fields to engineers on busy industrial sites, connectivity allows individuals to access critical Internet of Things (IoT) safety devices, AI software, and other technologies necessary for their roles. Companies looking to embrace new innovations need the right infrastructure in place to ensure employees are well-equipped now, and in the future.

“This research from Virgin Media O2 Business clearly shows a level of apprehension and optimism from both desk-based and deskless workers in how their roles will evolve in the future of work,” commented futurist Tracey Follows. “Emerging tech presents many promising new opportunities to improve workplace safety, wellbeing, and empower employees through more personalised compensation structures. Instead of reacting with pessimism, we would do well to shift the narrative toward one of optimism and possibility for reinventing roles.”

Diego Tedesco, Director of Commercial, Product and Marketing at Virgin Media O2 Business, commented: “Our Future of Work study aims to illustrate how, despite some apprehensions, technology can effectively support both desk-based and deskless workers. It is imperative for businesses of all sizes and sectors not only to embrace emerging technologies, but ensure their employees are ready for it too. From supporting hybrid work to powering safety devices in manufacturing environments, connectivity underpins the way we work. As organisations look to futureproof their business, Virgin Media O2 Business is positioned to play a crucial role in guiding companies and workers through this transformative phase.”

Stay up to date

Keep me up to date to receive all the latest news and updates.